Adding detail to official programming

Opta are experienced at helping broadcasters maximise the quality of their high-profile rights, engaging and enthralling millions of viewers in the process.

15 - Marouane Fellaini has won 15 aerial duels vs Ajax, a new record high in one match in Europa League history (20… twitter.com/i/web/status/8… 6 hours ago

1 - Jose Mourinho is the first manager to win both the European Cup/CL (2) & UEFA Cup/Europa League (2) more than o… twitter.com/i/web/status/8… 6 hours ago

5 - Manchester United are the fifth team to win all three major European trophies (UEFA Cup/EL, CL/European Cup & C… twitter.com/i/web/status/8… 6 hours ago

5 - Five of Henrikh Mkhitaryan's last six Manchester United goals have come in the Europa League. Specialist. https://t.co/EYQP7nhYGI 7 hours ago

2 - Paul Pogba has now scored in back to back games for Manchester United after a run of 19 games without a goal. T… twitter.com/i/web/status/8… 8 hours ago

10 - Manchester United have gone 10 matches unbeaten in the Europa League (W7 D3), conceding just four goals in that time. Confident. 8 hours ago

19y 205d - Marcus Rashford is the youngest Englishman to start a major European final since Gary Mills for Nottingh… twitter.com/i/web/status/8… 9 hours ago

17y 285d - @AFCAjax defender Matthijs de Ligt will be the youngest player ever to feature in a major European final… twitter.com/i/web/status/8… 9 hours ago

22y 282d - @AFCAjax's starting XI against @ManUtd is the youngest ever in a major European final. Trademark. https://t.co/IBxqRjPda6 9 hours ago

4 - Eric Cantona scored 10+ goals in 4 consecutive PL seasons with Man United, only Rooney has done better among th… twitter.com/i/web/status/8… 17 hours ago

Enhancing broadcast productions

Integration into the live broadcast environment

Opta have extensive experience of integrating bespoke data feeds and editorial services into live broadcast environments.  Opta can help add additional context to a match or the opinion of a broadcaster, as well as significantly enhance technical infrastructure by integrating:

  • Detailed data into live graphic production software
  • Metadata to create efficient video archiving processes and reduce editing times
  • Metadata for automated clip generation
  • Live editorial services to support the production process


Some of our data in action

BBC showing action areas for the Scotland v South Africa game using Opta data.

Opta player data is used to construct a head-to-head comparison

Sky Sport using Opta data to show average formation

Sky Sport using Opta data to show Everton's average formation against Man Utd

The Hego touchscreen can integrate detailed Opta performance data such as player touch and pass maps.