Assisting with campaign activation

Brands and sponsors looking to align their brand with sport use Opta data to create engaging and innovative multimedia campaigns.

306 - The 2017/18 Champions League group stage saw a total of 306 goals scored; the most in a group stage campaign… twitter.com/i/web/status/9… 6 Dec

4 - This is the first time since 2006-07 that four English sides have finished first in their respective groups in… twitter.com/i/web/status/9… 6 Dec

5 - England are the first nation to have five different teams qualify for the Last 16 of the Champions League (since 2003-04). Party. 6 Dec

2017 - For a reminder on how xG is calculated & what the metric means, we created a handy guide this summer. Remind… twitter.com/i/web/status/9… 1 hours ago

4.09 - Christian Benteke has the highest xG total of all players yet to score a Premier League goal in 2017/18 (4.0… twitter.com/i/web/status/9… 1 hours ago

46 - Manchester City's 46-point total after 16 games this season was enough to secure 8th position in the Premier L… twitter.com/i/web/status/9… 16 hours ago

9 – Jose Mourinho has lost more matches in all competitions against Pep Guardiola than versus any other manager. Fo… twitter.com/i/web/status/9… 16 hours ago

14 - Man City's 14-game winning run is the joint-best in the English top-flight alongside Arsenal's run between Feb… twitter.com/i/web/status/9… 16 hours ago

14 – Man City have won their last 14 league games in a row – the most by a team in a single English top-flight seas… twitter.com/i/web/status/9… 16 hours ago

2 – Manchester United have conceded two goals at Old Trafford in the Premier League for just the second time under… twitter.com/i/web/status/9… 17 hours ago

Brands & sponsors

For brands seeking to associate themselves with sport, Opta is the ideal partner.

We are skilled at interrogating our databases to find the information that is insightful, interesting and relevant.  This can be used across all media of all types and is ideal for generating the kind of PR buzz that only sport can create.

Whether your brand is about performance, intelligence or excitement, we have the ability to draw out the information that can help align your brand to the biggest sports on earth.

Engaging sports fans

Whatever the level of involvement your brand is looking for, or whether you are looking to further leverage an existing sponsorship, Opta's unique insight can help.

Campaign activation