Adding detail to official programming

Opta are experienced at helping broadcasters maximise the quality of their high-profile rights, engaging and enthralling millions of viewers in the process.

4 – @HKane is the only @SpursOfficial player to score in four successive @premierleague north London derbies agains… twitter.com/i/web/status/8… 5 hours ago

27 – Chris Wood has scored 27 goals in all comps for @LUFC this term; more than any player in the top 4 divisions o… twitter.com/i/web/status/8… 12 hours ago

75 – @drfc_official have scored more league goals than any other team in England’s top four tiers this season. Productive. 13 hours ago

9 - Charlie Wyke has scored 9 headed league goals this season; more than any other player in the top four tiers of English football. Nous. 13 hours ago

8 - England have failed to keep a clean sheet in each of their last eight games against Germany. Routine. 22 Mar

648 - Germany have now gone 648 minutes without conceding an international goal. Resilient. 22 Mar

4474 – Between the 1st and the last goal of @Podolski10 for the @DFB_Team_EN were 4474 days. Legend. #GERENGtwitter.com/i/web/status/8… 22 Mar

0 – England stopped Germany from landing a single shot on target in the first half. Control. 22 Mar

1 - Jake Livermore is the first outfield West Brom player to feature for England since Steve Hunt in 1984. Occasion. 22 Mar

1 - Germany have lost just one of 18 games in which they’ve played in Dortmund, losing to Italy in the 2006 World Cup (W15 D2). Comforts. 22 Mar

Enhancing broadcast productions

Integration into the live broadcast environment

Opta have extensive experience of integrating bespoke data feeds and editorial services into live broadcast environments.  Opta can help add additional context to a match or the opinion of a broadcaster, as well as significantly enhance technical infrastructure by integrating:

  • Detailed data into live graphic production software
  • Metadata to create efficient video archiving processes and reduce editing times
  • Metadata for automated clip generation
  • Live editorial services to support the production process


Some of our data in action

BBC showing action areas for the Scotland v South Africa game using Opta data.

Opta player data is used to construct a head-to-head comparison

Sky Sport using Opta data to show average formation

Sky Sport using Opta data to show Everton's average formation against Man Utd

The Hego touchscreen can integrate detailed Opta performance data such as player touch and pass maps.