Adding detail to official programming

Opta are experienced at helping broadcasters maximise the quality of their high-profile rights, engaging and enthralling millions of viewers in the process.

4y 315d – There was just four years and 315 days between Jamie Vardy's last non-league goal and his Champions Leagu… twitter.com/i/web/status/8… 6 hours ago

34 - There have been 34 goals scored in the Last 16 1st leg this season, a joint-high in a single CL knockout stage Matchday. Deluge. 7 hours ago

380 - Jamie Vardy has scored with his first shot on target in 380 minutes for Leicester. Lifeline. 7 hours ago

7 - Stevan Jovetic has been involved in seven goals in his eight games for Sevilla in all comps (3 goals, 4 assists). Reborn. 7 hours ago

26 - Samir Nasri has completed 26 passes in the opposition half so far, one fewer than all Leicester City players combined (27). Show. 8 hours ago

10 - Jamie Vardy has made just 10 touches in the first-half for Leicester, with just one of them coming in the oppo… twitter.com/i/web/status/8… 8 hours ago

385 - After 385 minutes, Kasper Schmeichel has conceded his first goal in the Champions League. Costly. 8 hours ago

3 - Sevilla have lost 3 of their 4 CL games against English opposition (W1), their only win coming against Arsenal at home in Nov '07. Hope. 9 hours ago

5 - Sevilla have kept more clean sheets than any other side in this season’s Champions League (5 in 6 games). Barricade. 9 hours ago

4 - Man Utd have kept four successive clean sheets in European competition for the first time since December 2013. Shutout. 10 hours ago

Enhancing broadcast productions

Integration into the live broadcast environment

Opta have extensive experience of integrating bespoke data feeds and editorial services into live broadcast environments.  Opta can help add additional context to a match or the opinion of a broadcaster, as well as significantly enhance technical infrastructure by integrating:

  • Detailed data into live graphic production software
  • Metadata to create efficient video archiving processes and reduce editing times
  • Metadata for automated clip generation
  • Live editorial services to support the production process


Some of our data in action

BBC showing action areas for the Scotland v South Africa game using Opta data.

Opta player data is used to construct a head-to-head comparison

Sky Sport using Opta data to show average formation

Sky Sport using Opta data to show Everton's average formation against Man Utd

The Hego touchscreen can integrate detailed Opta performance data such as player touch and pass maps.