Creating new sponsorship inventory

An official data partnership with Opta is the ideal way to add new and exciting sponsorship categories.

15 - Diego Costa's 19 @premierleague goals this season have been worth 15 points - more than any other player in th… twitter.com/i/web/status/8… 15 hours ago

4 - Southampton have conceded four goals in a Premier League away game for the first time since April 2014 (1-4 vs Man City). Ripped. 16 hours ago

103 - Cesc Fabregas is now outright 2nd for most Premier League assists, one ahead of Lampard (102), but behind Giggs (162). Catering. 17 hours ago

50 – Diego Costa has scored his 50th PL goal in his 85th game, one game faster than it took Luis Suarez to reach the milestone. Star. 17 hours ago

26 - Only John Terry (40) has scored more @premierleague goals excluding penalties than Gary Cahill among defenders… twitter.com/i/web/status/8… 17 hours ago

507 - Oriol Romeu has scored his first Premier League goal since 5th December 2015 (vs Aston Villa) - 507 days ago. Response. 17 hours ago

15 – Eden Hazard has scored 15 Premier League goals this season, his best return in a campaign in the competition. Fame. 18 hours ago

10 - Only Romelu Lukaku (16) and Harry Kane (15) have scored more PL home goals than Eden Hazard this season. Comma… twitter.com/i/web/status/8… 18 hours ago

7 - Since Southampton's return to the PL in 2012, only Liverpool (8) have scored more away league goals v Chelsea than Saints. Threat. 19 hours ago

Expected goal leaderboards – a roundup from the Premier League, Bundesliga, La Liga, Ligue 1 and Serie A.… twitter.com/i/web/status/8… 25 Apr

Creating new revenue streams

Establishing new sponsorship categories

Opta can help to establish new sponsorship categories with data. Right holders can capitalise on the growing interest of fans in data, delivering new sponsorship, advertising or betting revenues from official data. 

Enhanced inventory across all platforms

Opta have experience of bringing together official data rights with global and localised sponsors. Creating opportunities to become the Official Sports Data Technology Partner, Official Player Performance Sponsor or Official Media Data Partner are areas of opportunity that Opta has experience in. This all contributes to incremental revenues for rights holders.

How Opta data has been used

Investec Player Profiles created from Opta data

The FourFourTwo StatsZone app allows users to analyse and share live stats on their iOS devices, as the game progresses.

Investec Bowling Heat Maps

Squawka Performance v Time

A new generation of cutting edge football analysis website is possible due to Opta's data. Highly detailed performance data is the new benchmark for footbal publishers worldwide. 

MLS Match Centre Chalkboard

MLS Leaders according to Opta data

Opta assisted Castrol with content for their social media output, including their Facebook page

ERC Player Profile

Premiership Rugby Formations

ECB Cricket Live App

ECB Cricket Live App - 

ECB Cricket Live App --