Unrivalled sport expertise

Mining the Opta databases to pull out the best contextual insights.

9 - Southampton have now lost nine points from leading positions at St Mary’s this season; more than any other Prem… twitter.com/i/web/status/9… 8 hours ago

9 - Harry Kane has scored nine goals in his last five starts in the Premier League, with all nine coming from insid… twitter.com/i/web/status/9… 9 hours ago

197 - There were just 197 seconds between Southampton’s opener and Harry Kane’s equaliser for Tottenham. Response. 9 hours ago

28 - Since the start of 2012-13, Spurs have won 28 of a possible 33 points in the Premier League against Southampto… twitter.com/i/web/status/9… 11 hours ago

21 - Manchester City are now unbeaten in 21 Premier League matches against Newcastle United (W18 D3) – extending th… twitter.com/i/web/status/9… 20 Jan

3 - Sergio Aguero has scored the first perfect Premier League hat-trick since the Argentine himself scored one agai… twitter.com/i/web/status/9… 20 Jan

13 – Only Wayne Rooney (15) has scored more Premier League goals versus Newcastle than Sergio Aguero (13). Haunt. 20 Jan

10 - Kevin De Bruyne has provided more assists in the Premier League this season than any other player. Delivery. 20 Jan

13 - Sergio Aguero has had a hand in 13 Premier League goals against Newcastle (11 goals, 2 assists), averaging a g… twitter.com/i/web/status/9… 20 Jan

14 - David de Gea has kept more clean sheets than any other goalkeeper in Europe’s big five leagues this season (14). Reliable. 20 Jan

Editorial

Finding beauty in the detail

We believe that getting the data into the database is just the start.  The story is told when that data is given context and turned into an enduring narrative.  

We've built our reputation on understanding this context.  Not only do we know who scored the goals, the tries and the runs, we know when they were scored and how.  And most importantly we know what this means in the match, the season and the history of the sport.

An unrivalled team of experts

Our editorial staff have access to a suite of proprietary query tools, allowing us direct and instant access to all of the information that can make the difference between good and great coverage.

We supply our clients with editorial services in a number of different ways.  This can range from pre-prepared reports or Opta Facts to a stats hotline or live chat facility.

Pre-game, during the match or after the final whistle

Our database updates in real-time.  As soon as the data is collected it can be accessed by our editorial team.  This means that we can provide services to media, broadcast and betting clients before a game, after the final whistle or as the action is unfolding.

We'll alert customers as a big milestone is about to be reached, and let them know what the latest incident means in the bigger picture.  We'll help broadcasters better inform their viewers, or give bookmakers the best stats to help encourage betting activity on their website.

Some of our editorial services in action

Opta rugby league data and editorial is used in the Carnegie Challenge Cup Final programme.

Some football match stats used by ESPN on a Premier League broadcast.

SkyBet use some Opta stats on an email marketing promotion in the run up to a big game.

The official England sticker album uses Opta data for player profiles.

Castrol Football uses Opta based stats to power its Twitter account.

France Football magazine use Opta content for a comparison piece between Cristiano Ronaldo and Lionel Messi.

Sport magazine use some Opta tennis data in a piece on Andy Murray.

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